Thursday, April 30, 2015

Next Frontier for Mobile Payments: Adding Loyalty Programs

Even as credit unions are figuring out the emerging space that is mobile payments, there already are glimpses of the next frontier — adding loyalty programs to mobile.

Image source: Article
For years the concept of loyalty was simple: consumers used their credit and debit cards to make purchases and earned rewards by doing so. With the advent of mobile payments, however, suddenly the picture becomes much murkier.

Read the full article.

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