The fabled Google Phone made an appearance over the weekend and it’s another iPhone killer, grand experiment for the search giant or a way to rewrite the wireless pecking order. Here’s a look at the risks, rewards and wild card associated with Google’s phone, dubbed Nexus One.
> Google’s Nexus One will up the ante vs. Apple;
> HTC will make the device;
> The device won’t be tethered to any carrier and Google will sell it online;
> Google wanted to control the hardware, software and user experience completely.
So what is Google up to with Nexus One? The answers are a little fuzzy, but here’s a crack at Google’s calculus behind launching a phone that could alienate partners, drive wireless innovation and alter the competitive landscape among other things.
Read more about the Google phone at: http://blogs.zdnet.com/BTL/?p=28432&tag=nl.e539