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Showing posts with label social media. Show all posts
Showing posts with label social media. Show all posts
Wednesday, May 20, 2015
Can Financial Services Use Social Media Right?
Did you know a tenth of HSBC’s workforce is in compliance?
Meanwhile, similar trends are being seen in the U.S. and around the world.
The regulatory clampdown is happening at the same time that technology is transforming our world.
Read the full article.
Read the full article.
Monday, August 20, 2012
Technology change agents make e-discovery better or worse
Change agents in technology, including social networking, cloud computing, and bringing your own devices to work, are changing how we do business and communicate, and impacts how organizations need to approach e-discovery.
With so much data and so many different data sources and destinations to keep track of, companies are struggling to keep up with security, forensics, and e-discovery.
Proper e-discovery is driven by proper forensics, which is fed by proper security management. These three functional turfs are converging at breakneck speed, and vendor offerings are starting to merge.
Read the full article to learn what the merging of these three trends means for your credit union.
A portion of this article reprinted with permission from ALM's Legal Technology News. Further duplication is prohibited.
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| Image source: imsmartin |
Proper e-discovery is driven by proper forensics, which is fed by proper security management. These three functional turfs are converging at breakneck speed, and vendor offerings are starting to merge.
Read the full article to learn what the merging of these three trends means for your credit union.
A portion of this article reprinted with permission from ALM's Legal Technology News. Further duplication is prohibited.
Friday, April 27, 2012
5 Tips For Handling Complaints On Social Media
Social media can amplify your credit union's message. It can also do the same for your members when they have a beef with you.
One important tip is to consider offering particularly upset members the chance to address their issues in a different forum, such as a phone call, email, or feedback survey. Just don't make it inconvenient or difficult to do so. Otherwise, you might be making a tough situation worse.
Some large enterprises are beginning to devote entire teams to interacting with their customers in the social realm; smaller companies such as credit unions rarely have that luxury.
Here's some advice on how your credit union can handle negative customer feedback on social platforms without becoming overwhelmed.
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| Image source: Rude Cactus |
Some large enterprises are beginning to devote entire teams to interacting with their customers in the social realm; smaller companies such as credit unions rarely have that luxury.
Here's some advice on how your credit union can handle negative customer feedback on social platforms without becoming overwhelmed.
Friday, April 6, 2012
TweetDeck Security Breach
According to an article posted by CNET, TweetDeck was taken down by its parent site, Twitter, due to a security breach. The breach was caused by an unauthorized individual that granted access to other individuals’ accounts.
“TechCrunch pointed to an Australian user named Geoff Evason who claimed he was able to get into hundreds of Twitter and Facebook accounts through the Mac client app for TweetDeck,” according to the article.
Does your credit union use TweetDeck to share information with your members on Twitter? How has this affected your credit union? Do you know? Read the remainder of the article and give us your insight. We would love to hear from you!
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| Image source: Flickr |
Does your credit union use TweetDeck to share information with your members on Twitter? How has this affected your credit union? Do you know? Read the remainder of the article and give us your insight. We would love to hear from you!
Tuesday, April 3, 2012
Employers Seeking Social Media Passwords
Why in the world would an employer need the passwords of employees to their social networking sites you ask? More often than not, it would be in response to a lawsuit or even a commercial dispute with a supplier. So maybe you are still asking, how are these passwords for social networking sites even relevant in that situation?
“Cernam, a company that specializes in digital investigations, is looking to help employers dive into employees accounts without abusing the privacy of employees,” according to Joe Brockhmeier in his article Forensics and Facebook: How Cernam Plans to Collect Social Network Evidence.
This means that employers would not be given full access to an employee’s social media accounts with free reign to look through all the information available at the click of a button. The process offered by Cernam is called Capture and Preserve. Through this, they are only capturing evidence necessary. It will be an expert user who searches the information available, not an employer of the company in question. The employee even has the option to deny anyone access to their accounts if they do not agree to the terms of the search.
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| Image source: Flickr |
This means that employers would not be given full access to an employee’s social media accounts with free reign to look through all the information available at the click of a button. The process offered by Cernam is called Capture and Preserve. Through this, they are only capturing evidence necessary. It will be an expert user who searches the information available, not an employer of the company in question. The employee even has the option to deny anyone access to their accounts if they do not agree to the terms of the search.
Friday, March 16, 2012
Enterprise Social Networks Deserve Time, Careful Consideration
Times have indeed changed as companies make the move from blocking social media sites like Facebook and Twitter, to bringing the fundamentals of social networking into the enterprise to promote collaboration, innovation and sharing.
Putting social network statistics aside, it is still obvious that enterprise social networks give businesses a key platform to make their business personal to the customer. It would be a grave mistake to ignore the potential successes to be had through the implementation of enterprise social media. However, as more businesses begin to recognize the great potential of enterprise social networks, seventy percent of internal social initiatives eventually fail because those businesses didn’t do their homework.
So, what homework should small business do before a rollout? Read the full article to get some ideas.
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| Image source: http://www.strongmandigital.com.au |
Putting social network statistics aside, it is still obvious that enterprise social networks give businesses a key platform to make their business personal to the customer. It would be a grave mistake to ignore the potential successes to be had through the implementation of enterprise social media. However, as more businesses begin to recognize the great potential of enterprise social networks, seventy percent of internal social initiatives eventually fail because those businesses didn’t do their homework.
So, what homework should small business do before a rollout? Read the full article to get some ideas.
Thursday, February 23, 2012
Four Technology Trends to Watch
The ‘consumerization’ of technology will affect member interactions.
Improper measure for social media, mobility, cloud computing, and data security/privacy can lead to data breaches. And when they do, they have profound effects on credit unions, including financial ramifications, loss of members, brand damage, regulatory scrutiny, and legal liability.
Read the full article
Read the full article
Tuesday, February 21, 2012
Why social media, mobile phones want your info
Monday, June 6, 2011
Social Media
Portion of small businesses (50 employees or fewer) with company Facebook pages:
In 2009: 27%
In 2010: 41%
(Source – AT&T small business technology poll)
In 2009: 27%
In 2010: 41%
(Source – AT&T small business technology poll)
Monday, February 7, 2011
Social media gets new focus at NCUA
The National Credit Union Administration (NCUA), known already to "tweet" on Twitter, is enhancing its outreach through social media and has brought on a new employee to lead the charge.
The NCUA says it wishes to ensure a "vibrant and active presence in the social media sphere," which includes a presence, not only on Twitter, but Facebook, YouTube and other forms of electronic communications as well.
Kenzie Snowden is the NCUA's new social media and outreach specialist. She started in that position a week ago.
NCUA Chairman Debbie Matz said of the development, "The Social Media and Outreach Specialist position is about the future. NCUA is continuing to explore all avenues to enhance communication with consumers, the credit union industry, and other audiences. I look forward to NCUA reaching new audiences, and new levels of transparency, through the outreach that will be initiated by our Social Media program."
Prior to joining the NCUA, Snowden did a stint in social media development with the public affairs office at the U.S. Patent and Trademark Office.
The NCUA says it wishes to ensure a "vibrant and active presence in the social media sphere," which includes a presence, not only on Twitter, but Facebook, YouTube and other forms of electronic communications as well.
Kenzie Snowden is the NCUA's new social media and outreach specialist. She started in that position a week ago.
NCUA Chairman Debbie Matz said of the development, "The Social Media and Outreach Specialist position is about the future. NCUA is continuing to explore all avenues to enhance communication with consumers, the credit union industry, and other audiences. I look forward to NCUA reaching new audiences, and new levels of transparency, through the outreach that will be initiated by our Social Media program."
Prior to joining the NCUA, Snowden did a stint in social media development with the public affairs office at the U.S. Patent and Trademark Office.
Saturday, May 29, 2010
Why a CU should or should not use MySpace, Facebook, or other social media outlets?
If you are a credit union, why should you use or not use MySpace, Facebook, or other social media outlets as methods to attract young adults and teens?
Readers comments as to Why a Credit Union should or should not use Myspace, Facebook, or other social media outlets?
“I believe that if used properly, social media is the most effective method of consumer influence in today’s market.
I can’t source the following numbers, but I know that I’ve seen them somewhere credible before:
- 30% of online consumers find a manufacturer website to be credible.
- 70% of online consumers find media and/or journalists credible.
- 68% of online consumers find other consumers (people whom they have never met) to be credible.
Pretty powerful stuff, no?”
Another reader comments:
“This sounds kind of like an essay question for school.
“Should” reasons/rationale:
* Social media is a way to reach a target market, much like advertising on specific tv shows or cable channels
* social media is influential
* social media is new marketing avenue
* other companies are doing it successfully
* stay competitive
* keep in touch with current trends
* young people have lots of questions about money management & credit unions can provide answers
“Should not” reasons/rationale:
* potential for credit union to lose credibility (if they’re not upfront about who they are & what they do — like when a company’s marketing person “disguises” him/herself as average citizen who says good things about products, services but who is really just pitching for the company)
* social media is unknown territory with lots of potential pitfalls
* young people may resent adults entering their “turf”
* adults aren’t as savvy when entering the cyberspace world of young people
Hope this helps.”
Good luck!
Readers comments as to Why a Credit Union should or should not use Myspace, Facebook, or other social media outlets?
“I believe that if used properly, social media is the most effective method of consumer influence in today’s market.
I can’t source the following numbers, but I know that I’ve seen them somewhere credible before:
- 30% of online consumers find a manufacturer website to be credible.
- 70% of online consumers find media and/or journalists credible.
- 68% of online consumers find other consumers (people whom they have never met) to be credible.
Pretty powerful stuff, no?”
Another reader comments:
“This sounds kind of like an essay question for school.
“Should” reasons/rationale:
* Social media is a way to reach a target market, much like advertising on specific tv shows or cable channels
* social media is influential
* social media is new marketing avenue
* other companies are doing it successfully
* stay competitive
* keep in touch with current trends
* young people have lots of questions about money management & credit unions can provide answers
“Should not” reasons/rationale:
* potential for credit union to lose credibility (if they’re not upfront about who they are & what they do — like when a company’s marketing person “disguises” him/herself as average citizen who says good things about products, services but who is really just pitching for the company)
* social media is unknown territory with lots of potential pitfalls
* young people may resent adults entering their “turf”
* adults aren’t as savvy when entering the cyberspace world of young people
Hope this helps.”
Good luck!
Friday, May 14, 2010
CUNA Tech Council Offers Social Media Report
The CUNA Technology Council is offering a new report on the benefits and pitfalls of social media.
The 30-page paper discusses how credit unions should assess how social media tools fit into their overall marketing objectives and what values such specific tools as Facebook and Twitter provide the credit union and members. Protection from malware and other threats also is examined.
The paper was authored by Elizabeth Thompson, a Madison, Wis., writer who has produced more than a dozen white papers for the CUNA Councils and drew on input from credit unions and industry experts and providers.
“Social Media from a Technology Point of View” is free to CUNA Council members and $50 to non-members and is one of more than 200 white papers offered through http://www.cunacouncils.org/.
The 30-page paper discusses how credit unions should assess how social media tools fit into their overall marketing objectives and what values such specific tools as Facebook and Twitter provide the credit union and members. Protection from malware and other threats also is examined.
“Social Media from a Technology Point of View” is free to CUNA Council members and $50 to non-members and is one of more than 200 white papers offered through http://www.cunacouncils.org/.
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